According to The Wrap, who said the footage, "did not disappoint," what was shown was "a showcase for star Idris Elba — taking down enemies with a molten silver pistol."
The Hollywood Reporter notes that Matthew McConaughey's villain, The Man in Black, is "scarily creepy."
Reaction across Twitter was mostly positive, with CinemaCon attendees raving it was "really cool," "solid" and "badass," with lots of nods to Stephen King's other works.
Damn, The Dark Tower trailer was pretty badass, if even just to see Roland do his speed reloads. Lots of cool fantasy/action elements
— JoBlo.com (@joblocom) March 28, 2017
The Dark Tower has a truly epic feel. Solid visuals. Action is handled well and there are King nods everywhere. I'm very, very encouraged.
— Germain Lussier (@GermainLussier) March 28, 2017
Just saw an extended clip/footage from THE DARK TOWER. Looks really cool and ended with an awesome shot that crowd loved.
— Steven Weintraub (@colliderfrosty) March 28, 2017
At least one guy, however, thought it was just "OK...?"
THE DARK TOWER footage/ trailer looks... OK? Pulling from so much of the span of the books that it's hard to tell what the true story is.
— Russ Fischer (@russfischer) March 28, 2017
As for King himself, he said recently he's already seen the film and it's "terrific," as is the new adaptation of "It," which opens in September.
"The Dark Tower" arrives in theaters July 28. Here's the "Inception"-esque poster.
